This Is Marketing + Building a StoryBrand | Seth Godin & Donald Miller | 2-Book Marketing & Branding Combo

Two essential books for entrepreneurs, marketers, business owners and anyone who wants to understand modern marketing and brand communication.

📙 This Is Marketing – Seth Godin
Seth Godin challenges traditional ideas about marketing and explains why successful marketing is about understanding people, building trust and creating meaningful connections rather than simply trying to reach as many people as possible. The book explores positioning, customer needs, empathy, storytelling and building a loyal audience.

📕 Building a StoryBrand – Donald Miller
Donald Miller introduces the StoryBrand framework, helping businesses clarify their message so customers quickly understand what they offer and why it matters. The book focuses on positioning the customer as the hero and the brand as the guide, with practical applications for websites, advertising, sales and marketing communications.

Together, these books provide a useful foundation for modern marketing, brand positioning, customer communication and business growth.

📚 Books Included

1. This Is Marketing: You Can't Be Seen Until You Learn to See — Seth Godin
2. Building a StoryBrand: Clarify Your Message So Customers Will Listen — Donald Miller

Total: 2 Books

Key Features

• 2-book marketing and branding combo
• Modern marketing principles
• Brand messaging and positioning
• Customer-focused marketing
• Storytelling for business
• Suitable for entrepreneurs and business owners
• Useful for marketers and content creators
• Practical business and personal development reading
• Excellent combo for startup and small-business owners

Product Details

Edition / ISBN Information

This Is Marketing

• ISBN-13: 9780241370148
• Publisher: Penguin Books Ltd
• Format: Paperback
• Pages: 288
• Publication date: November 15, 2018

Building a StoryBrand

• The original edition shown in the image is the Building a StoryBrand edition rather than Building a StoryBrand 2.0.
• A commonly listed original hardcover edition has ISBN 9780718033323.
• The newer Building a StoryBrand 2.0 is a separate updated edition, with paperback ISBN 9781400253715 and 304 pages.

Important: Because Building a StoryBrand has multiple editions, do not use an ISBN from a different edition as the GTIN for your stock. Match the ISBN printed on the physical book you are selling.

About the Authors

Seth Godin

Seth Godin is an entrepreneur, speaker and bestselling business author known for books including This Is Marketing, Purple Cow, Linchpin and The Dip. His work focuses on marketing, ideas, leadership, creativity and how businesses build meaningful connections with customers.

Donald Miller

Donald Miller is the author of Building a StoryBrand and other business books. His StoryBrand approach focuses on making business communication simple and clear by helping brands explain their value from the customer's perspective.

Who Should Read This Combo?

Perfect for:

• Entrepreneurs
• Small-business owners
• Digital marketers
• Brand managers
• Startup founders
• Content creators
• Social media marketers
• Freelancers
• E-commerce business owners
• Students of marketing and business
• Anyone building a personal or business brand